Cooperation between Pragmatic Play and LuckyDays

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April 19, 2021By Samuel Farrugia

Signing of cooperation agreement between Pragmatic Play and LuckyDays

 Pragmatic Play is a content provider in the entertainment industry, specifically games. Recently the company has signed a partnership agreement with LuckyDays to promote its own Live Casino product in all European countries.

Based on the partnership agreement, players will be given access to all the games from Pragmatic Play, these include the new Mega Wheel games as well as Mega Roulette. These games inspire the vendor along with all other table games.

The various Live Casino product collections are broadcast using a state-of-the-art studio located in Romania, with the latest video technology, such as 4K, as well as audio systems provided by the most professional dealers in the field.

The director of LuckyDays Casino was told that Live Casino is the main product provided by Pragmatic Play, it features quality and a variety of tables. And they are very happy to be able to distribute and offer this product to their customers.

Given the innovative content as well as the strong promotion strategy, it can be assumed that the collaboration will not stop and will be aimed at long-term development.

The opportunity to further expand its own presence in the European market, this is due to the deal Live Casino with the main suppliers, including Kindred, Betway and others.

The vice president running operations at Pragmatic Play in Malta, Lena Yasir, was noted that they are insanely excited about the adoption of Live Casino. It was a priority for the company to expand its presence in European countries, and that was the key factor in signing the agreement.

At the moment, every month the company releases new games, their number can be up to 5 pieces. In addition, the company offers Live Casino and Bingo as part of a whole portfolio of games which can only be accessed through 1 API.

Thus, this cooperation is beneficial to both one company and the other. It makes it possible to attract a huge number of new customers and opens up new horizons for development.

Samuel Farrugia
Samuel Farrugia
Content Writer & Reviewer
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