New Gambling Alliance - Playtech and Spearhead Studios Now Collaborate

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April 23, 2021By Samuel Farrugia

Spearhead Studios is a well-known gambling studio that is part of the EveryMatrix empire. They have a ton of offerings in their arsenal, from high-quality HTML5 slots to table games for real money. In its activities, the studio is guided by the concept of Local Games for Local Markets.

Playtech is a leading technology company in the gambling industry. Her field of activity is, first of all, everything related to the development of gaming applications. This includes software, content, and platform technologies. At the same time, the company has an extremely pragmatic approach, based not on the feelings and emotions of the players, but on the basis of business intelligence. The clients of the company are casinos, live casinos, bookmakers. Playtech is the leader in omnichannel gambling technology. It is also their own invention, based on the Playtech ONE platform, again of their own design.

Playtech has been successfully cooperating with various well-known brands in the gambling market for a long time. Their trick is to connect data-driven gambling technology to retail and online value chains. Now their long-standing interest in Spearhead Studio is embodied in the contract.

Spearhead Studios and Playtech will now jointly distribute content. The new agreement resulted in the inclusion of the Spearhead Studios portfolio in the Playtech Games Marketplace. This allows you to significantly increase your audience reach, and thus increase brand awareness in the market. For Spearhead Studios, this cooperation will be a win-win, but Playtech will not be in a loss either - the new partner has contracts with more than 100 operators and several Tier-1 casino aggregators. The market for their availability is quite wide, covering both Europe and Latin America.

In turn, the inclusion of content in the Playtech menu once again confirms the fairly high quality of the products offered by partners. And for Playtech, such cooperation is the expansion of content and thus gaining an advantage over competitors in terms of the content of the proposed portfolio.

Samuel Farrugia
Samuel Farrugia
Content Writer & Reviewer
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